The Personal MBA by Josh Kaufman, Paperback, 9780670919536 | Buy online at The Nile
Departments
 Free Returns*

The Personal MBA

A World-Class Business Education in a Single Volume

Author: Josh Kaufman   Series: Viking

The Personal MBA
Paperback

10th Anniversary Edition

From the basics of products, sales & marketing and finance to the nuances of human psychology, teamwork and creating systems, this book distils what you need to know to take on the MBA graduates and win. It teaches simple mental models for every subject that's key to commercial success.

Read more
New
$31.50
Or pay later with
Free 30 day returns       Secure transaction
Check delivery options
Paperback

PRODUCT INFORMATION

Summary

10th Anniversary Edition

From the basics of products, sales & marketing and finance to the nuances of human psychology, teamwork and creating systems, this book distils what you need to know to take on the MBA graduates and win. It teaches simple mental models for every subject that's key to commercial success.

Read more

Description

10th Anniversary EditionTrue leaders aren't made by business schools. They make themselvesGetting a MBA degree has become difficult to justify not just because of the large price tag but also because of the growing impracticality. Even the elites like Harvard and Wharton offer outdated, assembly-line programs that teach you more about PowerPoint presentations than about how business really works.For ten years, Josh Kaufman's The Personal MBA has served as an effective alternative introducing hundreds of thousands of readers to the most powerful business concepts of all time. He shares the essentials of entrepreneurship, marketing, sales, negotiation, operations, productivity, systems design, and much more, in one comprehensive volume.The Personal MBA explains-- The Iron Law of the Market- Why every business is limited by the size and quality of the market it attempts to serve-and how to find large, hungry markets- The 12 Forms of Value- Products and services are only two of the twelve ways you can create value for your customers- Option Fatigue- Why consumers are more likely to buy something when faced with three options rather than thirty- Entropy- Why focusing too heavily on creating new products and systems is a great way to go out of businessWith The Personal MBA, you will avoid years of pointless group work, unhelpful financial models and daunting student loans. Instead, you will have gained the skills and tools necessary to take your place among today's business leaders.

Read more

Critic Reviews

“Finally, here's a ”

GBP10.99 MBA. Well on its way to becoming a business classic. You're pretty much guaranteed to get your money's worth - if not much, much more. -- Jason Hesse Real Business A sterling effort ... a book to be referred to at crucial moments -- Philip Delves Broughton Management Today Cherrypicks the cleverest advice from the most effective business books and condenses it into simple, memorable ideas and tools Smarta.com File this book under: NO EXCUSES. Seth Godin, author of Purple Cow and Linchpin No matter what they tell you, an MBA is not essential. If you combine reading this book with actually trying stuff, you'll be far ahead in the business game. Kevin Kelly, founding executive editor of Wired Few people know how to get things done better than Josh Kaufman. David Allen, author of Getting Things Done Josh Kaufman has synthesized the most important topics in business into a book that truly lives up to its title. It's rare to find complicated concepts explained with such clarity. Highly recommended. Ben Casnocha, author of My Start-Up Life Fundamentals are fundamentals. Whether you're an entrepreneur or an executive at a Fortune 50 company, this book will help you succeed. John Mang, Vice President, Procter & Gamble These concepts really work: I'm booked solid with clients, making eight times more money, feeling far less overwhelmed, and having a lot more fun. If you want to live up to our potential, you can't afford to miss this book. Tim Grahl, Founder and CEO, Out:Think Group A creative, breakthrough approach to business education. I have an MBA from a top business school, and this book helped me understand business in a whole new way. Ali Safavi, Executive Director of International Sales & Distribution, The Walt Disney Company

Read more

About the Author

Josh Kaufman has made a career providing practical advice for business, entrepreneurship, skill acquisition, productivity, creativity and applied psychology. Named one of the 'Top 100 Websites for Entrepreneurs' by Forbes, Kaufman's PersonalMBA.com helps people make more money, get more done and have more fun. His first book, The Personal MBA- Master the Art of Business is an international bestseller.

Read more

Product Details

Publisher
Penguin Books Ltd
Published
6th September 2012
Pages
496
ISBN
9780670919536

Returns

This item is eligible for free returns within 30 days of delivery. See our returns policy for further details.

New
$31.50
Or pay later with
Free 30 day returns       Secure transaction
Check delivery options
Browse by category
YOUR PAYMENT IS SECURE

We use 100% PCI DSS compliant payment services. That means your payment information is always protected, and never gets seen by anyone.
30-DAY FREE RETURN POLICY

Return nearly all items within 30 days of delivery. Unused or faulty items are acceptable as free returns. *Exceptions apply, see our returns policy.

The Nile
Follow Us
Help & Support
Contact Us

Copyright © 2024 The Nile Group.

Zip

 AfterPay

PayPal

Credit Card
Buy Baby at The Nile
 
 
 
Buy Toys at The Nile
Buy Books at The Nile
Buy Movies & TV at The Nile
Our Top Brands