Product Design Styling

One of the only books on the subject and directly applicable across several modules and levels. * Matt Bassett - Coventry University *The book usefully highlights the value and importance of styling within the design process, which is so often viewed negatively. It encourages the reader to practice their skills as they work through the sections - with practical exercises at the end of sections to test out styling ideas. The inclusion of learning objectives and chapter summaries really helps to support the practical nature of the topic well - making the book feel like a guided journey through developing knowledge and skills as you go. Key quotes from leading design practitioners within each section help to lock the subject into real-world-practice. There are some useful links made between functionality, styling, user perception and expectation. These are valuable in clearly placing styling within the framework of ‘good’ design practice. Towards the end of the book, the slightly shorter sections examining line, surface, colour, materials and finish provides very practical guidance that can be readily applied to any project. * JON SPRUCE - MANCHESTER METROPOLITAN UNIVERSITY *

Peter Dabbs is a practising product designer. As a Masters student in Consumer Product Design he won 1st prize in the D&AD global product design competition. He has worked at Dyson since 2010.