The Forecast

An Inside Look at How Successful Leaders Drive Revenue Growth

Author: Rick Ralston and Adrienne Blackwell

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Description

Learn the secrets of how successful businesses consistently predict and grow revenue.

Imagine how great it will feel presenting to your board when the team is perfectly aligned, everyone knows their numbers, and has a proven process to deliver growth.

It is not a dream. It can be reality.

The Forecast takes you on a step-by-step journey with a fictional team as they pull together to save their small tech business.

When confronted with their accountant's questionable advice to sell the family business, Danny and his sister take matters into their own hands and try to save the company from going under, while also saving their late dad's vision.

Through storytelling, humor, and hard-truth candor, The Forecast shares dozens of practical and easy to understand examples of how to pull together and kick start growth.

In this book you will DISCOVER:

- Tested leadership lessons from mentors and advisors

- Steps to empower your team to own their numbers and get results

- Proven techniques to build data-driven forecasts

PLUS, you will get free online access to:

- Forecasting Self-Assessment Questionnaires

- Customer Journey Checklists

- Templates for Conducting Forecasting Workshops

The Forecast is your roadmap for growth.

About the Author

Rick Ralston is an accomplished C-level executive and board director with a 25+ year technology career distinguished by the capacity to turn around and scale technology companies. His recent sector experience includes marketing tech, legal tech, and healthcare tech. Rick's past roles include CEO, President, COO, Global COO, Board Chairman, and Board Director. His experience is global and stretches across five continents. Rick earned an MBA from The University of Nebraska at Lincoln and a BS in human resource management from Friends University in Wichita, KS. Visit the author's website at