The 4-Day Win

Now in B format.

The 4-Day Win is a diet book with a difference. Martha Beck has spent years studying social behaviour and she believes that the key to losing weight is learning how to adjust our behaviour patterns and the way we think about food. Research shows that if you change the way you act and behave over a four day period it will be much easier not to slip back into bad habits. Accordingly, The 4-Day Win is a series of short four-day programmes to help you gradually change the way you behave toward food and weight loss. Martha Beck explains that if you go through these preparatory stages prior to actually beginning your diet then when you actually do begin to diet you'll find it much easier to adjust to eating less and the weight will stay off forever.

Chapters include: How to Stop Eating When You Can't Stop Eating; The Most Important Weight Loss Skill in the History of the Universe; Researching Your Life: Your Weight Lifeline; Fat is a Social Disease: Getting Support for Your New Life.

The 4-Day Win is fun to read and full of new ideas that are effortless to try and which will help you modify your attitude to food.

“the effect is life-changing”

- RED

A delightful, funny and profound book on changing our emotional eating patterns. It promises to change the way you think about food forever. - HEALTH & FITNESS

Martha Beck PhD received her BA, MA and PhD from Harvard. Dr Beck taught career development at the American Graduate School of International Management and acted as research assistant to Dr John Kotter at Harvard Business School. As a creator of Life Designs, Inc, Martha Beck has helped hundreds of clients to fulfil their potential and create joyful lives - Martha Beck lectures, seminars, and provides one-on-one counselling.

Author Location: Phoenix, USA

Expecting Adam (0749921900), The Joy Diet (0749924411), Finding Your Own North Star (0749922575) and Leaving the Saints (0749950803)

Now in B format.The 4-Day Win is a diet book with a difference. Martha Beck has spent years studying social behaviour and she believes that the key to losing weight is learning how to adjust our behaviour patterns and the way we think about food. Research shows that if you change the way you act and behave over a four day period it will be much easier not to slip back into bad habits. Accordingly, The 4-Day Win is a series of short four-day programmes to help you gradually change the way you behave toward food and weight loss. Martha Beck explains that if you go through these preparatory stages prior to actually beginning your diet then when you actually do begin to diet you'll find it much easier to adjust to eating less and the weight will stay off forever.Chapters include: How to Stop Eating When You Can't Stop Eating; The Most Important Weight Loss Skill in the History of the Universe; Researching Your Life: Your Weight Lifeline; Fat is a Social Disease: Getting Support for Your New Life.The 4-Day Win is fun to read and full of new ideas that are effortless to try and which will help you modify your attitude to food.

This item is eligible for free returns within 30 days of delivery. See our returns policy for further details.