Persuasion And Influence In A Week by Di McLanachan, Paperback, 9781473608610 | Buy online at The Nile
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Persuasion And Influence In A Week

How To Persuade In Seven Simple Steps

Author: Di McLanachan   Series: In a Week

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Learn in a week, what the experts learn in a lifetime.

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Summary

Learn in a week, what the experts learn in a lifetime.

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Description

Sunday - Explore factors that influence, both positively and negatively and discover how influencing is selling.

Monday - Understand the power of personality and charisma and ensure you are putting the right message across.

Tuesday - Use the Assertiveness Sentence technique to sound more confident in any situation.

Wednesday - Discover the three elements of communication and how to use them to build rapid, effective rapport with others.

Thursday - Learn to recognize the internal filters that we all have and utilize them in patterns of persuasion

Friday - Use NLP models to influence at an unconscious level, including the technique of 'chunking' to gain agreement.

Saturday - Learn how to use proven persuasion techniques such as emotional 'triggers', scarcity, the law of reciprocity, the power of three, and the AIDA formula.

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About the Author

Di McLanachan is the best-selling author of 'NLP for Business Excellence' and has also written

'Customer Care in a Week' for Hodder. She has been using and teaching a wide range of Influencing Skills techniques for many years, including the language patterns encapsulated in NLP methodologies. Di has run her own training business since 1993 and is a professional public speaker. In both of these capacities, influence and persuasion skills have been vital 'tools of the trade' for her continued success.

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More on this Book

Sunday - Explore factors that influence, both positively and negatively and discover how influencing is selling.Monday - Understand the power of personality and charisma and ensure you are putting the right message across.Tuesday - Use the Assertiveness Sentence technique to sound more confident in any situation.Wednesday - Discover the three elements of communication and how to use them to build rapid, effective rapport with others.Thursday - Learn to recognize the internal filters that we all have and utilize them in patterns of persuasionFriday - Use NLP models to influence at an unconscious level, including the technique of 'chunking' to gain agreement.Saturday - Learn how to use proven persuasion techniques such as emotional 'triggers', scarcity, the law of reciprocity, the power of three, and the AIDA formula.

Read more

Product Details

Publisher
John Murray Press | Teach Yourself
Published
8th September 2016
Pages
128
ISBN
9781473608610

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