Screen Style

Screen Style celebrates the beautiful, stylish and often covetable outfits and costumes featured in 50 iconic and diverse series of the small screen: from Mad Men to Call My Agent, Bridgerton to Empire.

By organising the series into genres - Comedy, Coming of Age, Crime, Historical, Retro, Contemporary - the author shows how designers take different approaches when manipulating the latent power of dress to create convincing characters and enhance the experience of the viewer. She reveals how the characters themselves can become role models for what to wear, transforming actors into fashion influencers.

The book is beautifully illustrated with over 250 screen stills, each accompanied by an extended caption, further demonstrating how TV series have helped to set the standard for fashion on and off screen.

"Fogg's observations are keen, and her prose is lively and informative. Library collections serving film students, fashionistas, and fans will find this a worthy selection." - Booklist

"Perceptive observations and a vast fashion vocabulary that may have even die-hard fashionistas scrambling for their dictionaries are perfect accessories. This amazing title will enhance readers' watching and rewatching experiences." - Library Journal, starred review

Marnie Fogg is a fashion expert and media consultant with extensive experience in the fashion industry. She has interviewed many contemporary designers and is the author of Boutique: A '60s' Cultural Phenomenon; Print in Fashion: Design and Development in Fashion Textiles; The Fashion Design Directory; Fashion: The Whole Story, and The Fashion Swatch Book.

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