The Big Shift

Marc Freedman, hailed by the New York Times as the voice of aging baby boomers [seeking] meaningful and sustaining work later in life," offers a recipe for how we can transform America's coming midlife crisis into a midlife opportunity. Millions of people in their fifties, sixties, and seventies are searching for answers to the question What's next?" and are navigating their way to an entirely new stage of life and work, one that could last as long as midlife. Shifting to a much longer lifespan isn't as easy as it may seem. Unlike the transition from adolescence to adulthood, managing this process for many is a do-it-yourself project. Drawing on powerful personal stories, The Big Shift provides not only direction but a vision of what it would take to help millions find their footing in a new map of life.

“The New York Times, April 30, 2011 Calls”

The Big Shift "an imaginative work with the potential to affect our individual lives and our collective future." The Wall Street Journal, May 9, 2011 Says its an "invaluable and inspiring read." USA Today, April 25, 2011 Hails Freedman as "a natural storyteller, a deep researcher and a forward thinker." New York Journal of Books, June 2011 "thorough, thoughtful, and exceptionally well written...Page One is a most encompassing volume on the issue of the future of journalism and newspapers...Highly recommended."

Marc Freedman is founder and CEO of Civic Ventures. An award-winning social entrepreneur, frequent commentator in the national media, and the author of Encore, Prime Time, and The Kindness of Strangers, Freedman spearheaded the creation of Experience Corps and The Purpose Prize. He lives in San Francisco with his family.

Marc Freedman, hailed by the New York Times as the voice of aging baby boomers [seeking] meaningful and sustaining work later in life," offers a recipe for how we can transform America's coming midlife crisis into a midlife opportunity. Millions of people in their fifties, sixties, and seventies are searching for answers to the question What's next?" and are navigating their way to an entirely new stage of life and work, one that could last as long as midlife. Shifting to a much longer lifespan isn't as easy as it may seem. Unlike the transition from adolescence to adulthood, managing this process for many is a do-it-yourself project. Drawing on powerful personal stories, The Big Shift provides not only direction but a vision of what it would take to help millions find their footing in a new map of life.

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