One Person Business

Opportunities always exist for those with skills and relevant experience to create and build a business of their own. And if it's a service industry that you are offering it is possible to start from your home with very little or no capital outlay. Many one person start-ups are capable of providing significantly higher income than is provided through employment - and they have the potential to grow.

This book sets out the essential aspects of running a small business, and explains the commercial frameworks that apply for trades, professions, personal and management services, agencies, trading activities and creative concepts. It includes:

Defining your market and studying the competition

Specifying your product or service

Pricing and marketing your product or service

Calculating risk and breakeven

Budgeting and keeping records

Using other services and professionals

Understanding the basics of commercial law

Structuring your business for tax efficiency

Employing staff

Acquiring or renting property

Dealing with expansion

Clive Morton has held accounting, commercial and marketing roles and been a director and managing director of a number of companies during his career, including a subsidiary of Unilever. He subsequently started a solo consultancy and developed a franchise concept specifically to provide strategic services to smaller businesses, meeting several hundred business owners/managers and working with many of them. He now practises as an accountant with small business clients, many of whom have built solid operations from one person start-ups. He lives in Oxfordshire.

Opportunities always exist for those with skills and relevant experience to create and build a business of their own. And if it's a service industry that you are offering it is possible to start from your home with very little or no capital outlay. Many one person start-ups are capable of providing significantly higher income than is provided through employment - and they have the potential to grow. This book sets out the essential aspects of running a small business, and explains the commercial frameworks that apply for trades, professions, personal and management services, agencies, trading activities and creative concepts. It includes:Defining your market and studying the competitionSpecifying your product or servicePricing and marketing your product or serviceCalculating risk and breakevenBudgeting and keeping recordsUsing other services and professionalsUnderstanding the basics of commercial lawStructuring your business for tax efficiency Employing staffAcquiring or renting propertyDealing with expansion

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