The Divergent and Convergent Thinking Notebook

Creativity research shows that dividing thinking into divergent and convergent forms improves and increases idea production; this leads to unexpected thoughts and original solutions. Divergent thinking is used to generate ideas; convergent thinking helps in selecting the best ideas.

The concept of divergent and convergent thinking is so integral to the creative process and innovative thinking that it is known as the heartbeat of creativity . It is the underlying rhythm of creative thinking. This book is an introduction to divergent and convergent thinking and includes guidelines to enhance innovative thinking, as well as hands-on exercises to strengthen creativity.

The concept of the book is supported by its triangular shape, illustrating divergent and convergent thinking: the top half of the book communicates divergent thinking, while the bottom half communicates convergent thinking. This principle remains the same throughout the book.

Dorte Nielsen is a creativity expert, author, keynote speaker and the founder of the Creative Thinker company and of the Center for Creative Thinking in Copenhagen. Dorte also founded Creative Communication, an award-winning BA education programme for Art Directors and Conceptual Thinkers.

Here's a book that explores the concept of divergent and convergent thinking. Creativity research shows that by dividing your thinking into two--divergent and convergent thinking--you can improve your idea production and as a result produce more ideas, unexpected thoughts, and original solutions. The concept of divergent and convergent thinking is so integral to the creative process and innovative thinking that it's known as 'the heartbeat of creativity'. It's the underlying rhythm of creative thinking. You use divergent thinking to generate lots of ideas. You use convergent thinking to help you select the best ideas. At school we have learned to look for just one right answer. In this book you will practice generating many ideas, unusual options, and creative solutions before you choose the best one to pursue. The book is an easy introduction to divergent and convergent thinking. It includes guidelines to strengthen your innovative thinking and provides room to practice and enhance your creativity. The concept of the book is supported by the book's triangular shape, which illustrates divergent and convergent thinking. The top half of the book addresses divergent thinking. The bottom half covers convergent thinking. This principle is maintained throughout the book. Enjoy!

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