The F***ing History of Swearing

Swearing is and always has been regarded as undereducated, obscene, rude and profane in society. It has been censored, forbidden and the institutions of power continue to ban it from society and all media. Yet despite your mum's best efforts, cussing is mainstream. It's even more than that, it's an integrated part of our culture. We have used profane language since the beginning of time. The number of times we swear is huge. It happens almost automatically and you would have to almost force yourself if you'd want to stop using them. We don't plan to use them, you wouldn't think twice about shouting the word "fuck" if you were to hurt yourself. It happens automatically and that's the interesting point. So is swearing an instinct then? Where did it actually come from and when did it become such a bad thing? What's the fucking history of swearing? Where does the hidden power of these words even come from? Why does it make you feel so great? Could we use the power of these words and phrases wisely as a tool in our daily life and appreciate the fact that we have them and their emotional effect on us? Having spent some time on searching and looking for the answers to these questions I encountered a treasure trove of interesting information on this beautifully offensive topic.

Anna Maria Kiosse is a one-woman show - art director, A12, photographer, inventor, collector, storyteller and a storyseller. Currently she is living in Amsterdam and working as a freelance creative. She went to the State Academy of Arts in Stuttgart and obtained a degree in Art Direction & Graphic Design. Since then she has worked for Studio Orel, Bureau Linientreu, Wieden+Kennedy and for fabulous Kesselskramer in Amsterdam.

This book is a bold and expressively designed treasure trove of information about the history of swearing. With its bold and expressive design, The F***ing History of Swearing is an outstanding visual feast.Swearing is and always has been regarded as undereducated, obscene, rude and profane in society. Yet despite your mum s best efforts, cussing is mainstream. It s even more than that, it s an integrated part of our culture. The number of times we swear is huge. Most often it occurs naturally and you would have to force yourself not to swear. We don t think twice about shouting the word FUCK if we hurt ourselves or miss the bus in the morning. It just happens automatically and that s where it gets interesting.

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