A practical guide to help you define creativity, put you in action and learn how to reach your full creative potential
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PRODUCT INFORMATION
Summary
A practical guide to help you define creativity, put you in action and learn how to reach your full creative potential
Description
This book is for innovators, design strategists and entrepreneurs and everyone who feels the pain of the struggle at some point while managing the distractions and noise that can block us from reaching our full creative potential. Creative Struggle is Real is an interactive journey with creative guidance and making tools to bring you closer to your unique creative capacities so you will never shy away from your creative genius again.
While the creative struggle may be inevitable, it doesn't have to feel impossible. The book is organised into three parts: Defining Your Creative Context, Designing Your Creative Practice, and Maintaining Your Creative Momentum. You will discover your imaginator type, become a superhero(ine) and define what creativity means to you. The book walks you through practical and inspiring methods to make space and time for making so you will never again have an excuse to procrastinate. In addition, every creative will design a unique creative practice that exercises creative muscle so you can keep your momentum going for the long term. A practical, interactive guide to help you define creativity, put you in action and design a creative practice that supports your creativity for the long term. For creative professionals and "non-creatives" working with creative teams who want to make a positive impact and gain the connections and recognition they seek from team members and co-creators. * Learn how to reach your full creative potentialCritic Reviews
'Best book on creativity -- by far. I have taught entrepreneurship and advised entrepreneurs for 25 years. At the core of what entrepreneurs do and what motivates them is creativity. Everyone says that, and frankly, no one defines it clearly, makes it specific, and helps entrepreneurs become creative. Until now.
This book defines the process of creativity, makes the implementation of it practical and gives specific guidance for anyone looking to find and amplify their creativity and put it to work. Blondin understands that creativity is at the core of who we are and, in a very supportive manner, takes her readers from a state of frustration to a state of creativity.
The book explains the various aspects of creativity but then, with comprehensive and specific guidance, takes them through their own processes of becoming creative. The Creative Struggle is Real includes simple, relevant, and compelling tools that take the reader through this process to find and harness their creativity.'
About the Author
Holly Blondin is an experienced professional with an MBA in marketing and Entrepreneurship from Zicklin School of Business at Baruch College, NYC.
As a creative practitioner she knows just how real the creative struggle truly is. For nearly five decades, she has successfully worked through the challenges one faces while pursuing creative endeavors. She has collaborated and co-created with both creatives and non-creatives while working in various roles and creative industries as a professional performing artist, designer, entrepreneur and marketing and branding professional. In addition, she has taught Strategic Design and Management at Parsons School of Design and independently develops and facilitates multidisciplinary workshops, design thinking and innovation programs for global institutions. Forever a New Yorker at heart, Holly currently resides in Barcelona More information: /Product Details
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